Personal concierges deliver whatever you may need – even a condom or edible bird’s nest.
1. Who are they? Personal concierges who can help you plan a party or run your errands have been around for several years. But as Singaporeans become increasingly time-strapped and affluent, such service providers say they are seeing more unusual or demanding requests - from hunting down a rare luxury watch to cooking bird's nest soup to delivering condoms to a park. These companies work directly with individual clients, as opposed to the concierge services provided by hotels, airlines, malls, banks and credit card companies. Part of a relatively young industry that started in the United States in the late 1990s and in recent years here, such personal concierges offer a wide range of services, from buying and delivering groceries, making reservations at restaurants to babysitting. At least 16 companies here provide personal concierge services from a condom to bird’s nest soup, and the industry seems to be growing. One company, A Winsome Life, which was started in 201...